Marketbright Blog

This came up in a meeting today about lead nurturing. Many organizations have trouble getting their sales people to follow up on leads. It is a constant battle. There are hunters and then there are cherry pickers in every organization. That is a fact of life. But the phrase “stale is not a status” came [...]

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In the spirit of back to school season, we’re packing in a full schedule of webinars for January. On Thursday, Marketbright’s Mike Pilcher will lead a new Webinar, “Software Marketing 101: 5 Proven Strategies to Increase Revenue,” highlighting the low-cost efforts software companies can make in marketing to small to medium businesses. Next week, Mike [...]

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