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5 Common Myths about Marketing Automation

Marketbright partner, Left Brain Marketing,  put together the 5 most common myths about marketing automation – a great resource for those looking for a little clarity on what is marketing automation and what it can do for you. Check it out:
Myth # 1 – It’s Easy
Marketing automation has numerous components, including strategy, program messaging, design and [...]

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Left Brain Marketing and Marketbright Present B2B Marketing Series

Marketbright has teamed up with marketing automation consultant firm, Left Brain Marketing,  to help our customers make the most of their marketing automation experience.  Experts in marketing automation, Left Brain Marketing offers guidance through the best practices of marketing automation and creating customized marketing programs and strategies. Offering a complete range of demand generation, creative [...]

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Intelligent Lead Nurturing

I don’t seem to be able to attend a meeting without someone wanting to talk to me about Nurture Marketing.   Understandably as it is a critical part of ProSultative Selling.
As we often see with nascent ideas and concepts, Nurture Marketing is often known by a multitude of other terms including Drip Marketing, Push Marketing, and [...]

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