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Marketbright in the News

Marketbright was featured today in an article on CustomerThink.com.
Bob Thompson’s article “B2B Marketing 2.0: How to Engage Social Buyers and Break Marketing/Sales Gridlock” focuses on strategies to use in social selling and how to bring sales and marketing together during the selling process. The article highlights one of our exciting new features, prospect portal, which [...]

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Intelligent Lead Nurturing

I don’t seem to be able to attend a meeting without someone wanting to talk to me about Nurture Marketing.   Understandably as it is a critical part of ProSultative Selling.
As we often see with nascent ideas and concepts, Nurture Marketing is often known by a multitude of other terms including Drip Marketing, Push Marketing, and [...]

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